Movantia is an independent brand consultancy agency. We have the experience and passion to release a brand’s potential: the integration of our skills allows us to identify markets and ideal partners, and put in place the best strategy to launch brands and products in each territory. We help powerful brands increase their business into products and services that grow brand equity and ROI. We work hand-in-hand with clients and tailor our collaboration to each, so they keep control of brand – their most valuable assets.
We connect brands
with manufacturers and retailers.
Some of the world’s most prestigious brands have selected us as a trusted partner to extend and diversify their intellectual properties. We empower our clients to capitalize on their existing investments by creating new revenue streams that enhance brand awareness and consumer engagement. We help our clients identify partners under which they can build favorable franchises, avoiding the upfront expense and risks of launching a new product line, generating a win-win partnership.
- Licensors: we develop and manage brand extensions and global licensing programs for trademarks, premium brands, and celebrities. We profitably optimize current partnerships.
- Negotiation: commercial, contractual, legal. We develop business proposals and negotiate contracts to final agreement.
- Design: we contribute to represent the brand equity through the development of a proper style guide, product concept, and visual language.
- Retail: we develop and manage licensing programs at retail stores and through E-commerce retailers.
- Marketing: we assist our clients build valuable brand strategies.
- Research: we help our clients define their marketing strategy addressing issues related to reputation, innovation, market understanding, brand’s best fit and path to purchase.
- Content: we provide and produce quality content for corporate businesses.
- Events: we invent experiential events that connect brands with audiences.
- Control and protection: we can monitor the digital channels with advanced tools to check the sentiment of a licensed product, and to manage the counterfeiting phenomenon.